PERAN HUMAS PEMERINTAH KABUPATEN SRAGEN DALAM PENGELOLAAN ISI INFORMASI WEBSITE PEMDA SEBAGAI MEDIA COMMUNICATIONS RELATIONSDENGAN MASYARAKAT
Abstract: Human relation is an
integral part of an organization or company since all of activities conducted
is intented to create organizations or companys positive image before the
public. For creating such positive image to the existing role of human
relations in the management of informational contens of regional government’s
website as media of communications relation with society. Human relations has
role as communication fasilitatos i.e legal practisioner behaving as communicator
or mediator to create two why or reciprocal communication between the
organization or company and its public though online media. The purpose of this
reseach was to know the role of human relations of regional Government of
Sragen Regency in management of informational content in Regional Government’s website
as communications relations with society in Regional Government of Sragen
Regency. This reseach used descriptive qualitative reseach method. Technique of
data collection was conducted by interview, observation and literal study. The
result of this research suggests that human relation of Regional Government of
Sragen Regency has role in organisational management in management process of
informational contents contained in Regional Government’s website. Human
relations strives to fulfill social demand to gain information on all policies,
program and activated conducted by government. However, active participations
of society is still felt as lack. Communication relations relate between
government and society through online media has not been conducted optimally.
There is still few amount of society that knows Regional Government’s website.
Society only takes the advantages of website merely for gaining information.
Thus, human relation keeps maintaining the use of conservative media as medium
for conveying information to the cociety.
Penulis: Meilyna Diah Anggrahini
/ Christina Rochayanti / Edwi Arief Sosiawan
Kode Jurnal: jpkomunikasidd080061