Pengaruh Faktor-Faktor Eksternal dan Internal Terhadap Kinerja Usaha Mikro dan Kecil (UMK) di Sulawesi Selatan
ABSTRACT: The purposes of the
research are: (1) to analyze the
external factors influence which consist of governmental policy, social
economics and culture, and related institute role aspect to internal factors of
Small and Micro Business; (2) to analyze the external factors influence which
consist of governmental policy, social economics and culture, and related
institute role aspect to Small and Micro Business Performance ; and (3) to analyze
the internal factors influence which consists of human resource, financial,
technique production and operation, and market or marketing aspect to Small and
Micro Business Performance. Research location in Makassar and Pare-Pare City.
Total respondents are 300 which divided in two location with the same proportion;
i.e. Makassar are 150 respondents; and Pare-Pare are 150 respondents. The
Sample technique uses simple random sampling. The data analyzed by descriptive
analysis and Structural Equation Modeling (SEM). Data processing performed by
software AMOS 4.01, and SPSS for windows. The results indicate that : (1)
external factors which consist of governmental policy, social economics and
culture, and related institute role aspect have significantly and positive
effect to internal factors of small and micro business with contribution equal
to 0,980 (98%); (2) external factors which consist of governmental policy,
social economics and culture, and related institute role aspect have
significantly and positive effect to small and micro business performance with
contribution equal to 0,254 (25,4%); and (3) Internal factors which consists of
human resource, financial, technique production and operation, and market or
marketing aspect have significantly and positive effect to small and micro
business performance with contribution equal to 0,792 (79,2%)
Penulis: Musran Munizu
Kode Jurnal: jpmanajemendd100270
