FENOMENA ANDROGINI DI KOTA PEKANBARU

ABSTRACT: The  phenomenon  of  androgyny  already  highly  developed  today  in  the  city  of Pekanbaru. This phenomenon is seen with start many encountered in public places feminine men and masculine women. This study aims to determine the motives, meaning and practice of communication androgyny in Pekanbaru.
This  study  uses  qualitative  research  with  phenomenological  approach.  Subjects consisted of three actors androgyny in Pekanbaru are selected using snowball  technique. The study  used  data  collection  techniques  of  observation,  interviews,  and  documentation  of research. To achieve the validity of the data in this study, researchers used the extension of participation and triangulation.
The  results  showed  that  the  motif  of  androgyny  in  Pekanbaru  City  consists  of  a motive  because  (Because  motive)  the  environment,  a  sense  of  comfort  and  want  to  look different.  While  the  motive  (in  order  to  motive)  that  wants  to  be  accepted  by  society  and would  like  to  remain  seen  as  normal.  Meanings  given  by  androgynous  fashion  that  is  as applicable  to  all  types,  balanced  androgynous  fashion.  The  communication  experience categorized  into  two  pleasant  communication  experience  and  experience  unpleasant communication.
Keywords: phenomenon, androgynous, motive, meaning, experience communication
Penulis: Mega Silvia
Kode Jurnal: jpkomunikasidd160028

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