STRATEGI PENINGKATAN KEMAMPUAN LEMBAGA EKONOMI PADA KAWASAN HORTIKULTURA UNGGULAN DI KABUPATEN JEMBER

ABSTRACT: Horticulture  are  now  seeded  Jember  government  is  durian,  orange,  mangosteen,  corn, watermelon, etc. This  commodity is  technically feasible to be developed, in terms of economic benefit  and  socially  acceptable  to  the  local  community.  But  in  fact  in  the  field  of  commodity value  in  the  form  of  price  and productivity  are  still  low.  This  is  due  to  the  marketing  of  these commodities is still traditional, the lack of touch technology infrastructure both on farm and off farm  causing  farmers  to  become  weak  bargaining  position.  people  is  likely  to  deceive  the people. In the future development of the agricultural sector is still encountered some obstacles, particularly  in  the  development  of  farming  systems  based  agribusiness  and  agro-industries. Location  of  the  study  determined  (purposive)  in  Jember  is  the  region  /  district  that  has  the potential to be developed as a superior horticultural commodities. The form to be used in this study  is  a  descriptive  case  study  strategy.  Results  indicate  that  the  fulfillment  of  the  financing needs of farmers farming done creatively by combining source - a source of financing that can be  reached  like  banks,  cooperatives,  traders  or  the  relatives/friends.  SWOT  analysis  results show the value of IFAS and EFAS 2,65 to 2,40, which means having a prospective opportunity to develop and possess the competence to do it. 
Keywords: agribusiness, horticulture, development strategy
Penulis: Aryo Fajar Sunartomo
Kode Jurnal: jppertaniandd140144

Artikel Terkait :