KERAGAAN INDUSTRI PANGAN OLAHAN BERBASIS TEPUNG UBI KAYU DI KABUPATEN MALANG DAN TRENGGALEK
ABSTRACT: The study aims to
determine the performance of processed food industry based on cassava flour viewed from
its characteristics which
cover business orientation,
growth process, business development, production process,
technology, and efforts to fulfilling the resources; as well as the development strategy. The study
was conducted in district of Malang and Trenggalek, were selected intentionally
(purposive sampling).The industry based on cassava flavour is determined by Data
Based Triangulation. The
research sample is
determined by Snowball
Sampling. The results showed
that the processed
food industry based
on cassava flour
which is growing
in Malang and Trenggalek
is mocaf cracker
industry and mocaf
sticks. The industry characteristics are:
product-oriented, process grows
on the basis
of excess commodities
that are not optimally used, have the capital, has the experience, and
have confidence in the ability to take advantage of these commodities; business
development is indicated by the growth of the asset; production
process is easy
and quick; simple
technology; and the
easy supply of resources.
On the basis of
the identification of 11 driver
factors and 13
inhibiting factors, the development strategy
are to optimize
the utilization of
local producers of
cassava flour that involving the government, businesses,
local communities, organizations and local institutions to develop the
processed food industry based on cassava flour.
Penulis: SRDm Rita Hanafie
Kode Jurnal: jppertaniandd140143
