Kepentingan Bisnis dan Politik dalam Penentuan Berita Utama di Banten Raya Pos

ABSTRACT: Headlines in the mass media will reflect the image and ideology of the newspaper. Determination of the headlines in the mass media would be associated with various interests, for example economic and political interests. This research is to determine how the editors choose which news went up to be printed. How the editorial process at Banten Raya Pos in determining attitude toward the headlines. The results showed that the role of business and political interests of journalists in the determination of the headlines in Banten Raya Pos is not so great, because the biggest decisions is in the hand of editor. From the business side, many advertisers do not influence the selection of news that went to press, because of the editors and the different interests of the company. In terms of politics, there are many other interests that affect the independence of Banten Raya Pos, such as internal corporate and political interests of the government. Banten Raya Pos still has loopholes for outsiders to change the company's existing editorial decisions about news that will be published. Advice given is the lack of involvement of business interests in the selection of news should be retained, but the political interests of the outside of the duties and functions of journalism and those which can damage the independence of the media must be removed, to keep its functions and duties.
Key word: Banten Raya Pos, Headline News, business and political interests
Penulis: Erika Felga Farendhika
Kode Jurnal: jpkomunikasidd110048

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