Evolusi Pemikiran Manajemen Strategik Sebelum Era 2000-An
Abstract: By the 1960s, large
companies moved from the emphasis on operations, budgeting and control areas to
an emphasis on the complexity of evolving planning and environmental dynamism
and the need for solutions to this situation from top managers demanding planning
for the future and looking globally. This article aims to describe the
evolution of strategic management thinking from the 1960s to 2000. Each decade
has a dominant issue whose discussion is represented by a prominent strategist
of his time. They are chosen because they lead to the concept of strategic
thinking, tools, and certain techniques.
Keywords: Strategik, IO, RBV
Penulis: jati waskito, Mugi
Harsono
Kode Jurnal: jpmanajemendd170336
