ANALISIS PENERIMAAN PENERAPAN PARIS (PARKING INFORMATION SYSTEM) DENGAN METODE TECHNOLOGY ACCEPTANCE MODEL (TAM) PADA AREA PARKIR STIKOM SURABAYA
Abstract: This study aims to
determine the perception of convenience and perceived benefit associated with
the use of PARIS (Parking Information System) by adopting a model TAM 1
(Technology Acceptance Model), which consists of several constructs that
perceived ease of use (X1), perceived usefulness (Y1), attitude toward behavior
(Y2), behavioral intention (Y3) and behavior (Y4). This type of research is
explanatory research with quantitative approach. Methods of data collection
using questionnaires with sampling as many as 95respondents from all users
PARIS (Parking Information System) in Stikom Surabaya. Analysis of the data
used is descriptive statistical analysis and path analysis (path analysis).
Results from the study showed 7 construct to produce a significant effect,
namely in the variable perceived ease of use (X1) to perceived usefulness (Y1),
perceived ease of use (X1) to attitude toward behavior (Y2), perceived
usefulness (Y1) to attitude towards behavior (Y2), perceived usefulness (Y1) to
behavioral intention (Y3), attitude toward behavior (Y2) to behavioral
intention (Y3), perceived usefulness (Y1) to the actual use (Y4) and behavioral
intention (Y3) to behavior (Y4).
Keyword: TAM 1 (Technology
Acceptance Model), PARIS (Parking Information System), perceived ease of use, perceived
usefulness, attitude toward behavior, behavioral intention, behavior
Penulis: Dewi Ayu Khusnul
Khotimah
Kode Jurnal: jptinformatikadd160665
