Identifying and ranking of strategies to implement green supply chain management in Indian manufacturing industry using Analytical Hierarchy Process
Abstract: The study aims to
identify and rank the major strategies that help achieve successful implementation
of Green Supply Chain Management (GSCM) in Indian manufacturing industry.
Design/methodology/approach – Strategies to implement GSCM have been
identified thorough extensive literature review and then experts’ opinion is
sought for categorizing them into four representative dimensions which are then
ranked using Analytic Hierarchy Process (AHP).
Findings – The study categorizes the GSCM implementation strategies into
four dimensions - Non members of supply chain, downward stream supply chain
Members, Organizational members of supply chain and upward stream supply chain
members. These dimensions are found to play an important role in greening the
supply chains enabling the practicing firms achieve enhanced operational
performances.
Research limitations/implications- AHP is used for ranking the GSCM
implementation strategies in Indian manufacturing scenario. The pair-wise
comparisons are made on the basis of the opinion of the experts drawn from
academia and industry. As is natural, opinions of experts may not always be
free from bias or prejudices. Moreover, the study relied more on the GSCM
practices literature in developed nations as only limited literature related to
the undertaken work in the Indian context was available.
Practical implications – This paper may play important role in
understanding various strategies and ranking them in order of importance. This
facilitates firms prioritize different actions for achieving high GSCM
performances in Indian manufacturing industry. Strategic implementation of
green supply chain management will help Indian manufacturing enterprises enjoy
cost and efficiency benefits.
Originality/value – GSCM is a relatively new topic for majority of Indian
manufacturing industries. This work is likely to help GSCM practitioners select
suitable strategies in consonance with the government regulations and
customers’ requirements.
Keywords: Analytic Hierarchy
Process (AHP); Green Supply Chain Management (GSCM); GSCM implementation
strategies; Indian manufacturing industry; Supply Chain Management (SCM)
Author: Sunil Luthra, Dixit
Garg, Abid Haleem
Journal Code: jptindustrigg130075
