Tingkat Kemampuan Literasi Media Baru Mahasiswa Universitas Riau
Abstract: The development of
new media causing media content more and more, so that the control or sensor
over media increasingly hard to do. Therefore, communities need alternative in
order to be protected from the negative effects of new media. The concept for
the challenges of the new media is a new media literacy concepts. Based on the
foregoing, a new media literacy skills is essential to prepare and protect
society from the negative impacts of new media. In addition, new media literacy
is also important for improving the quality of new media. The purpose of this
study was to determine the extent to which of new media literacy proficiency
level of students at the University of Riau.
The methods used in this research is quantitative descriptive survey
method, the researchers collecting data using questionnaires. This research was
conducted at the University of Riau with the total sample of 291 respondents
research, and the collection using quota sampling technique. To determine the
level of new media literacy skills of students at the University of Riau,
researchers used a frequency distribution table makes it easy to authors to
calculating the score of new media literacy skills level of students at the
University of Riau.
The results of this study showed that of the total 291 respondents new
media literacy proficiency level the students of the University of Riau to use
skill proficiency criteria more dominant on the basic level is 205 (70.45%) of
the respondents, it means the ability of students at the University of Riau in
the use of new media is not too high. Meanwhile, for new media skill level the
critical understanding criteria more than dominant the skill medium level is
145 (49.83%) of the respondents, , it means the ability of students at the
University of Riau in analyzing and evaluating new media content high enough.
Next, the new media literacy skill level criterion of communicative abilities
are more dominant in the skill level medium is 171 (58.77%) of the respondents,
it means the ability of students at the University of Riau in the activity of
producing new media content and social participation in new media content is
high enough.
Penulis: Muhamad Nurur Rijal,
Evawani Elysa Lubis
Kode Jurnal: jpkomunikasidd150185
