CITRA PEREMPUAN DALAM SAMPUL MAJALAH POPULAR PADA NO.310 EDISI NOVEMBER 2013
Abstract: Women in the adult
magazine, including popular magazine, held as an object sexual enjoyment. Sex
approach appeall Each edition magazine describes as though they were women who
want to sale of products Popular magazine. Various services that too much is revealed
by the ends it is clear that attract the buyers. Image who describe will
branding in their value of embraced of target market. it influence tobe
gradation between hope and the reality and impacting to higest standart value
of beauty adult women,
Types of research that used writer in this research is qualitative
interpretive. Technical data collection in document and an interview. Analysis
techniques data will be done by using semiotics Roland Barthes significance to
the theory two stages. Barthes makes a model that systematic in analyzing the
meaning of a mark on the cover popular magazine edition no. 310 November 2013,
which is the result of the construction reality that on the text, images that
were found in home magazines Popular with using analysis of semiotics model
Roland Barthes.
The results of these studies show the meaning implicitly promoting women
in cover Popular magazines edition 310 November 2013, the authors reviewing
that at the cover of popular magazine using sexy women endorser is to abstract
of modern women image as a part of her intim body is wanna shows as beauty
image. And the result is the image that magazine show is looking like negative
image because shows big boobs and leg as image tobe an aesthetism
Penulis: Yohanna Amanda,
Suyanto
Kode Jurnal: jpkomunikasidd150189