PENGEMBANGAN KREATIVITAS MAHASISWA DENGAN MENGGUNAKAN METODE BRAINSTORMING DALAM MATA KULIAH KEWIRAUSAHAAN
Abstract: Creativity is a factor that supports a person
in entrepreneurship. Entrepreneurship should be able to increase the cognitive adaptation
that has the ability to think creatively to create new ideas or solutions to
solve problems and find opportunities. Students who take the course as an
aspiring entrepreneur Entrepreneurship, creativity needs to be built to be able
to practice how entrepreneurship. One of the efforts to develop the ability to
think creatively in teaching Entrepreneurship performed using the method of
group brainstorming method to get various ideas and new solutions. The research
of brainstorming method is using experimental design. This research applied to
the Department of Management students who take courses in Entrepreneurship odd
semester 2013/2014. The results showed
that there was a significant increase in student creativity after getting
treatment method of brainstorming, but there is no difference in the
development of student creativity in the group treated with the method of brainstorming
untreated group (traditional method).
Penulis: Asni Harianti, Yolla
Margaretha
Kode Jurnal: jpmanajemendd140696
