STUDI KELAYAKAN RENCANA PENDIRIAN RUMAH PEMONDOKAN (KOST) KELAS MENENGAH DI TEGALGONDO MALANG
ABSTRACT: The purpose of this
research is to determine lodging house feasibility in Malang. Feasibility study
includes marketing aspects, technical, economic and social,management, legal,
environmental, and financial aspects. Analysis tools used areNet Present Value
(NPV), Payback Period (PP), Method of Average Rate of Return(ARR), Method
Internal Rate of Return (IRR), and Profitability Index (PI). The results show
that ARR is 24% (more than 17% minimum requirement), PP is 6.2 year (less than
15 year proposed), NPV is 485.041 (more than 0), IRR is 17.013% (more than 17%
ARR), and PI is 1.0007287 (more than > 1). All the feasibility requirement
are eligible. It means that the lodging house project is feasible.
Keywords: Business Feasibility
Research, Net Present Value, Internal Rate of Return, Payback Period, Average
Rate of Return, Profitability Index
Penulis: M. Abdimas Haidar
Rahbany
Kode Jurnal: jpmanajemendd151581
