KARAKTERISTIK BUDAYA ORGANISASI KUAT SEBAGAI UPAYA MENINGKATKAN KINERJA INDUSTRI DI BATIK DANAR HADI SURAKARTA
Abstract: This study aimed to
identify: (1) the characteristic of
strong corporate culture (2) the
role of strong corporate culture, (3) the values as basically to strong
corporate culture in PT Batik Danar Hadi
Surakarta. This study used a qualitative approach with a multicase study
design using a phenomenological approach. Data collection techniques include
in-depth interviews, participant observation, and study documentation. Data
were analyzed repeatedly through the triangulation analysis. The object of this
study are have work experience of more than 10 years and having job possision
in PT Batik Danar Hadi Surakarta.
Results obtained from this study states that of the ten character of organizational
culture that are (1) creativity and innovative, (2) agresivity, (3) attention to detail, (4) full
expertise, (5) outcome orientated, (6) humanity oriented, (7) team work system,
(8) harmonity.
Keywords: Corporate culture,
strong corporate culture, job performance
Penulis: Lukman Hakim
Kode Jurnal: jpmanajemendd151536
