APAKAH GENDER BERMAKNA PADA MODEL PEMBENTUKAN MINAT BERWIRAUSAHA?
ABSTRACT: This research
purposes to examine the moderating role of gender on the entrepreneurial
intention model. The Theory of the Entrepreneurial Event (TEE) and Theory of
Planned Behavior (TPB) are integrated as grand theory to explain the research.
The data were obtained by involving 154 active undergraduate students as
respondents. The results from Structural Equation Modeling (SEM) analysis
approach showed that gender moderate the direct effect of entrepreneurial
knowledge on entrepreneurial intention significantly. The positive effect of
entrepreneurial subjective norm on entrepreneurial intention is stronger and
significant in female respondents than males. Furthermore, the effect of the
perceived feasibility on entrepreneurial intention is not moderated by gender.
Keywords: Gender,
Entrepreneurial Intention, Entrepreneurial knowledge. Multigroup SEM
Penulis: Andhy Setyawan
Kode Jurnal: jpmanajemendd161229
