ANALYZING MASLOW’S HIERARCHY OF NEEDS, COMPENSATION, AND WORK ENVIRONMENT ON EMPLOYEE RETENTION AT PT BANK MANDIRI (PERSERO) TBK MANADO BRANCH SUDIRMAN
Abstract: Employee retention
is a technique used to retain employees to stay in the company for a certain
period. The high retention rate can cause a positive impact for the company. It
can be done if the company pays attention to factors such as Maslow’s hierarchy
of needs, compensation, and work environment. Organizations that retain their
high performers are bound to be successful in performance and at the same time
avoid expenses. This study attempt to analyze how Maslow’s hierarchy of needs,
compensation, and work environment can effect on employee retention and if
those variables are already been applied at the company. This research is using
qualitative approach trough interview. The research was conducted at PT Bank
Mandiri (Persero) Tbk Manado Branch Sudirman. The population of this research
is 10 front-liner of PT Bank Mandiri (Persero) Tbk Manado Branch Sudirman.
Based on the results of the analysis it was found that Maslow’s hierarchy of
needs, compensation, and work environment have a positive effect against the
retention of employees. This suggests that the higher the level of Maslow's
hierarchy of needs, compensation, and work environment then the higher employee
retention is.
Keywords: employee retention,
maslow’s hierarchy of needs, compensation, work environment, qualitative study
Penulis: Naya W. Lahida,
Sifrid S. Pangemanan, Farlane S. Rumokoy
Kode Jurnal: jpmanajemendd170994
