SISTEM AGRIBISNIS AYAM KALKUN DI DESA SUKOHARJO KABUPATEN PRINGSEWU PROVINSI LAMPUNG
Abstract: This study aims to
know the supply system of production facilities, profits, added value of turkey
products (satay, meatballs and nuggets), marketing mix and marketing channels
in addition to supporting institutions of turkey farming in Sukoharjo Village.
This study was conducted in Mitra Alam Turkey Farming House in Sukoharjo
Village Pringsewu District. The data was collected in April 2015 - June 2015
using the case study method and was analyzedby descriptive quantitative
analysis and Hayami method for the added value. The results showed that almost
all of the production facilities were own production which were consisted of
cages, seed and feed, while drugs were obtained by purchasing. The profit of
turkey farming for one production or month was Rp29,702,167.00 with R/C in cash
costs to 1.76 and R/C on total cost of 1.70. The added value of turkey products
(satay, meatballs and nuggets) showed the highest added value product was
turkey meatballs with ratio 86.78 percent. Marketing channel of turkey farming
consisted of two channels, first from producers to consumer and, secondly from
manufacturers to retailers then to consumers. Supporting institutions of turkey
farming were consisted of farmer groups,information system and government
policies.
Penulis: Elvany Oktaviana,
Dyah Aring Hepiana Lestari, Yaktiworo Indriani
Kode Jurnal: jppertaniandd160882