KAJIAN POTENSI USAHA PEMBUATAN TERASI UDANG STUDI KASUS DESA BANTELAN, KECAMATAN BATU PUTIH, KABUPATEN SUMENEP
ABSTRACT: Bantelan is one of
coastal village in the Batu Putih , Sumenep, known as shrimp paste where made.
More than 50 families (head of household ) has a side business for shrimp paste
made. Based on this fact, indicating in Bantelan has a potential area for the
development of shrimp paste made. Purposes these research were : 1) determine
the potential of making shrimp paste in Bantelan; 2) assessing manufacturing
process and marketing distribution; 3) assessing the potential of shrimp paste
development. Research methodology is observation and interviews with shrimp
paste makers in Bantelan. Results showed : 1) Bantelan has the potential to be
business processing shrimp paste; 2) shrimp paste processing still using simple
technology; 3) product quality need improvements as technology, capital,
marketing and quality for the development of business scale.
Penulis: Iffan Maflahah
Kode Jurnal: jppertaniandd130544
