Rancang Bangun Aplikasi Analisis Kepuasan Pelanggan Pada Speedrocky Gym Surabaya
Abstract: Speedrocky Gym
Surabaya is a company which engaged in fitness services. Based on survey, there
still a problem that they still don’t have questionnaire which able to measurecustomer
satisfaction against service that Speedyrocky Gym Surabaya gives. This problem
creatediscrepancy between member’s expectation and member’s satisfaction. The
problem also affectsthe decreasing number of total members every month and even
each year Based on the existingproblems, Speedrocky Gym Surabaya requires
customer satisfaction analysis application that helps in measuring the level of
customer satisfaction. Applications created using gap analysis method to
measure the degree to the gap between the expectations with the level of
customersatisfaction, so that helps to measure the level of service of
Speedrocky Gym Surabaya. Test resultshows system which created can help the
company in making questionnaire also processingquestionnaire answer data from
the members, so that owner can find out what his members desire. Further, this
application can help owner in making decision for the next period in
appropriatewith members desire so that it can increase service quality. All
these things can be shown byanalysis result that it needs improvement from
parking sector and employee quality.
Penulis: M. Ghozali R
Kode Jurnal: jptinformatikadd160620
