KONVERGENSI MEDIA DAN PERUBAHAN DALAM MANAJEMEN SDM MEDIA
Abstract: Technological
development always gives change to the mass media, including the online media
presence. The presence of online media allows the occurrence of convergent
media that have a variety of formats in a single display. Convergence becomes a
threat on the one side and a chance in the other. It requires ability to master
the technology and also individuals who are adaptable and made for different
multimedia working patterns. This research is based on the different
characteristics both in the writing, working patterns, and culture of the
organization along with increasing media formats. This is the most influential
to the media' editorial staff. The study formulates problems in two ways. First
is how media convergence policy brings change to the management of Human
Resources (HR) section in Solopos Daily. The second is how the Human Resources
Editorial Staff of Solopos Daily adapts to the changes in HR management that
occur as a result of media convergence.
Penulis: Choky Rais
Bawapratama
Kode Jurnal: jpkomunikasidd100133