ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI MINAT PEMANFAATAN DAN PENGGUNAAN SISTEM E-TICKET (Studi Empiris pada Biro Perjalanan di Kota Semarang)
Abstract: Appropriate use of
information technology will enable the company to gain advantage and improve
the performance of every employee. The purpose of this study was to examine the
factors that influence interest in the utilization of information technology
and its impact on the use of information technology to test the model proposed
by Venkatesh, et al. (2003) is a model Unified Theory of Acceptance and Use of
Technology (UTAUT).
This study used a sample of 15 travel agencies and travel agency listed
on the city of Semarang in Central Java and apply ASITA e-ticket service in
terms of travel ticket reservation. Determination of the sample made with
convenience sampling method. Data were collected using a questionnaire that is
sent directly to each company (primary data). A total of 134 questionnaires
were returned from 150 sent and only 120 questionnaires that can be processed.
Data analysis was done by using multiple regression with SPSS 17 software.
These results indicate that the performance expectations and business
expectations of a positive effect on interest in the utilization of information
technology. Conditions that facilitate the user's interest in the utilization
of information technology and positive influence on the use of information
technology. Only the social factors that not influence the use of information
technology interests. This is due to environmental influence, prestige, and
social status did not affect the use of information technology.
Penulis: Nugroho Jatmiko Jati,
Herry Laksito
Kode Jurnal: jpakuntansidd120497
