KOMPETENSI KOMUNIKASI CALON SDM PUBLIC RELATIONS

Abstract:  Public  Relations  as  human  resources  hould  have  the  competence  that  has  a  sale value  in  the  labor  market.  One  such  communication  competence  is  knowledge  of communication, communication skills, motivation  communication and  managing interaction. Study of communication competence among students obtained the result that public Relations Group  one  are  not  sufficiently  competent  in  listening,  conveying  the  idea  of  writing, controlling  the  communication  situation,  a  way  of  communicating  with  new  people, motivating  others  through  communication,  understanding  others,  tense  in  communicating, and controlling communications the ability is low. 
While the communication competence is likely to adequately classified by phone: the ability, oral  communication,  communication  skills  via  e-mail,  the  ability  to  pay  attention  to  non-verbal  message  the  speaker,  motivational  communication  not  only  in  its  favor,  and adaptability to different communication situations. 
Group  two  have  a  adequate  communication  of  knowledge,  skills,  motivation  and  ability managing interaction. Some of the things he view is still lacking is the ability to communicate with new people who know, the ability to motivate others through communication (persuasive abilities), the attraction and motivation to communication.
Key words: Kompetensi komunikasi, dan Calon Sumber Daya Manusia Public Relations
Penulis: A. Rahman
Kode Jurnal: jpkomunikasidd150534

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