STRATEGI AKOMODASI KOMUNIKASI DALAM INTERAKSI ANTAR BUDAYA SUKU MELAYU (TEMPATAN) DAN SUKU JAWA DI DESA BUKIT GAJAH KECAMATAN UKUI KABUPATEN PELALAWAN PROVINSI RIAU
Abstract: Interaction between
people of different cultures often happens in everyday life. In the interaction
between the cultures, there is an understanding that focuses on the role of
verbal and nonverbal communication in the conversation, which was based on the
belief that people from different cultural communities will adjust to
accommodate other cultures. Each occurrence of communication accommodation,
there are strategies used to stabilize the communication process they were
doing, such a strategy is the convergence and divergence and overaccomodation
label. This study aims to determine the forms of strategy in the accommodation
as a strategy of convergence, divergence and overaccomodation labeling to the
speaker by the people of the Malays and Javanese in the village of Bukit Gajah
District of Ukui Pelalawan.
This study used a qualitative descriptive approach of symbolic
interaction and using data collection techniques of observation, interviews,
and dokumentation. Informants in this study amounted to 20 were determined by
purposive sampling
The results showed that the shape of the convergence strategy undertaken
by the community of the Malays and Javanese in the village of Bukit Gajah are
using the language of his interlocutor, physical approach, adjust the speed and
volume, adjusting ornaments used, as well as customize the dress code when
communicating. Shape divergence strategy using different languages with the
language of his interlocutor, does not create body movement which describes
interests, trying to distinguish the volume and rate of speech, trying to
create distance limitations, and show differences ranging from social status to
ethnic differences when communicating. Causes overaccomodation labeling is due
to an error in using the language of his interlocutor, excessive share the
experience and knowledge the speaker, as well as excessive in adapting the
communication distance. The goal are diverse ranging from can easily
familiarize themselves, demonstrate the existence, providing motivation to
interlocutor, but its main purpose is to create a balanced communication
between ethnic Malay and Javanese
Keywords: intercultural
communication, Accommodation Communication, Convergence, Divergence,
Overaccomodation
Penulis: Septa Alviana, Noor
Efni Salam
Kode Jurnal: jpkomunikasidd150440
