PENGARUH LINGKUNGAN BISNIS TERHADAP KINERJA UMKM (KASUS PADA SENTRA PENGOLAHAN IKAN DI KAMPUNG PATIN, DESA KOTO MESJID, KAMPAR, RIAU)
Abstract: This research aims
to understand the influence of the business environment on the performance of
UMKM. The population of this research is the whole business unit of fish
processing in Kampung Patin, Desa Koto Mesjid, Kab. Kampar, Riau. The research
is descriptive of quantitative research using census technique inside the
sample collection. Of the population with 9 of respondents, wholly as sample.
From 9 questionnaires, to all the questionnaires have been returned and can be
processed.
The results of research suggests that the business environment central in
fish processing in central fish processing enterprises in Kampung Patin, Desa
Koto Mesjid, Kab. Kampar, Riau is good. However the performance of small and
medium macro entrepreneurs in central fish processing enterprises in Kampung
Patin, Desa Koto Mesjid, Kab. Kampar, Riau not well. On the basis of the
results of the analysis of data there are powerful relationship between the
business environment with the performance of small and medium businesses UMKM.
The direction of a relationship is positive, means the higher the business
environment and has escalated the performance of small and medium businesses
UMKM.
Penulis: Muhammad Rijal, Sri
Zuliarni
Kode Jurnal: jpadministrasinegaradd160141