AGGLOMERATION FOR SMALL AND MEDIUM FOOD ENTERPRISES PERFORMANCE MEASUREMENT
ABSTRACT: Geographic proximity
to similar enterprises
has become one
of SMEs strategy
in order to enhance
their market. The
proximity is usually
called agglomeration or
cluster industry. Hence,
the aim of this
paper is to
measure performance of
SMEs agglomeration. Performance
measurement framework is designed
using BSC with
four perspective of
measurement, thus are
social, environment, financial,
and internalbusiness processes. The assessment is executed using AHP
which is presented based on the designed BSC
framework. The measure
is applied to
an area in
Malang city named
Sanan which consist
of SMEs produce and sell product
relate to Keripik Tempe. The study reveals that agglomeration is success to
increase all the cluster
performance. The cluster
performance is good
with 75,70% achievement
of their key performance indicator.
Based on each
perspective, the best
performance achieve by
social aspect that
is 78,07% of the target, and the lowest one is economic aspect with
70,42% achievement.
Keywords: Agglomeration, Small
and Medium Enterprises, Performance
Measurement, Balance Scorecard, AHP
Author: Agustina Eunike
Journal Code: jptindustrigg150002
