HUBUNGAN GAYA KEPEMIMPINAN SELLING DENGAN KEPUASAN KERJA KARYAWAN BAGIAN FRONTLINER PADA METRO PLAZA PASAR SWALAYAN PEKANBARU
Abstract: The aim of this
research is to know the leadership style and work satisfaction of frontliner
employee at Metro Plaza Pasar Swalayan Pekanbaru.
This research takes place in Metro Plaza which located at Harapan Raya
street no 201 Pekanbaru. This is qualitative research with case study data;
investigate the correlation between selling leadership style and work
satisfaction of frontliner employee at Metro Plaza pasar Swalayan Pekanbaru,
population of this research is the frontliner employee in the and of year 2012,
they are 80 persons. Sample taken is the whole population by using sensus
technique. Analyzing the data using correlation rank spearman formula.
The finding of the research shows that tenponses of respondent about work
satisfaction in category agree, where some frontliner employees feel satisfy
with the leadership that applied at Metro Plaza Pasar Swalayan Pekanbaru,
responses of the respondent about selling leadership style in category good,
for most of employess agree with leadership style applied by the company.
The result of correlation between selling leadership style and work
satisfaction of frontliner employee using rank spearman formula shows that
there are great and positive correlation.
Penulis: Budi Kuncoro, Endang
Sutrisna
Kode Jurnal: jpadministrasinegaradd141135
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