PENILAIAN DAYA TARIK DAN PENGEMBANGAN OBJEK WISATA PANTAI TANJUNG BELANDANG DI KABUPATEN KETAPANG
Abstract: Tanjung Belandang
beach is an area which have potential and attractiveness as a tourist
attraction. Natural tourist attraction located in area Tanjung Belandang beach
which supported with existence of infrastructure, accommodation, accessibility,
and so should be improved development especially if viewed from aspects of
tourism. The method used is survey method with descriptive and used interview
techniques with instrument a questionnaire. Analysis of data using analysis of
Regional Operations Guidelines and
Nature Attractions Directorate General PHKA 2003 and SWOT Analysis. The result
showed rating attraction tourism object Tanjung Belandang beach have value
491,22. After compared with the classification of business development of
nature tourism, an area Tanjung Belandang beach have valuation medium (B). This
means potential developed into a tourist attraction. Based on assessment for
tourism development strategy Tanjung Belandang beach are in quadrant III (WO
Strategy) is to maximize opportunities and minimize the threats that exist. As
for the points for WO strategy namely: a. Increasing interest tourists to the
marine tourism and need to improve the infrastructure supporting tourism
facilities; b. Located close to the city center streets in tourist attraction
areas need to be improved to provide comfort for visitors; c. Development of
tourism as banana boat we need to prepare human resources capable to manage; d.
Improve the facilities and infrastructure to support marine tourism; e. Need
the support of local government in the development of marine tourism; f.
Regional government must make policies to improve facilities and infrastructure
so as to attract investor to invest.
Penulis: Jainuri, Sudirman
Muin, Reine Suci Wulandari
Kode Jurnal: jpkehutanandd140112
