Kontribusi Ekonomi Perempuan Penjual Ayam Goreng Gerobak di Beberapa Pasar Satelit di Kota Padang
ABSTRACT: As social-economic
demands increased, the complexity of family needs grew higher. To fulfill them,
woman has to take part in making a living. This research aims to see economical
performance of women in running merchant-cart-fried-chicken, identifying the
obstacles faced and giving alternatives of solution. This research was conducted
by survey method, with respondents of merchant-cart-fried-chicken seller in
several markets in Padang city. Sample was taken with proportional allocation
of 15 people. Data was analyzed by descriptive analysis method. The research
showed that economical performance of women merchant-cart-fried-chicken seller
is low with working hour o5 5.07 hours/day. Percentage of women that take part
in all activities start from planning to marketing is 32.5%. This is a
potential business to develop, with average income 92.259,58 IDR/day and
average R/C ratio 1.29. Internal constraints were family relation pattern that
scoped women’s part in fulfilling family need, meanwhile the external
constraints were the difficulties in acquiring more capital to develop the
business and the price fluctuation of chicken as a main raw material.
Alternative solution that can be offered was opening the business at home so
that women can spare more time to work the business and accessing soft loan
with light requirements. The conclusion of the research was that women took
part in making a living for the family, however the contribution is low due to
patriarchy value as an internal constraint and capital problem as external
constraint. The solution offered was taking soft loan and building relation
with raw material supplier.
Keywords: women; performance;
fried chicken wagon; constraints; patriarchy
Penulis: Dwi Yuzaria, Fitrini
Kode Jurnal: jppeternakandd110043
