VISUALISASI WANITA INDONESIA DALAM MAJALAH PRIA DEWASA
Abstrak: Women usually
visualized as model for ads or illustration with the purpose of gaze. Mostly
representation of women in mass media related with tradition and culture.
Fashion manner and attitude of Indonesian women is one of eastern tradition in
Indonesian culture. Today male magazines are Indonesian publication, showing
Indonesian woman as their models. How is the visualization pattern built the
image of Indonesian Woman? Through visual interpretation and content analysis
from sampling of male magazines(For Him Magazine or FHM and Male Emporium or
ME), we could find that the image of Indonesian women as eastern tradition
shifted and faded toward emphasizing high sex appeal that exploits certain
parts of their bodies. Indonesian women has represented almost the same manner
as western women on male magazines.
Keywords: Image of Indonesian
women, male gaze, gesture, sex appeal
Penulis: Diani Apsari, Didit
Widiatmoko
Kode Jurnal: jpkomunikasidd100046