Pengaruh Tingkat Pendidikan, Pengetahuan, Sikap dan Terpaan Iklan Layanan Masyarakat KB Versi Shireen Sungkar dan Teuku Wisnu di TV terhadap Perilaku KB pada Wanita atau Pria dalam Usia Subur
Abstract: This study examinse
level of education, knowledge, attitude and exposure to public service
announcement of family planning which is involving fertile woman and man as
sample. The coefficien of determination of this study is 34,7. It show that
level of knowledge affect the behaviour of family planning behaviour. The
result of this research show that level of education, level of knowledge and
public service advertising’s exposure has impacted woman’s behaviour over
family planning.
Keywords: family planning,
knowledge affect the behavior
Penulis: Puri Kusuma Dwi Putri
Kode Jurnal: jpkomunikasidd120091
