ANALISIS DAMPAK OTONOMI DAERAH TERHADAP STRATEGI PENGEMBANGAN PERGURUAN TINGGI SWASTA (PTS) DI KABUPATEN SLEMAN
ABSTRACT: This research
analyze the effect of regional autonomy to the interest of college’s student
candidate to continue studying in Sleman Regency which research’s samples for
major program’s chosen was Accounting, Management, and Economics in UII, UAJY,
UPNVY, and STIE YKPN. The result of research with Boston Consulting Group (BCG)
Matrix shows that each major program in four universities and college was in
different quadrant. Therefore, each university and college has to choose
different development strategic specifically even for each major programs in each
university and college, so that the major programs in four universities and college
in Sleman Regency could grow and rise.
Keywords: development
strategy, BCG matrix
Penulis: Rudy Badrudin
Kode Jurnal: jpmanajemendd080052
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