Strategi Peningkatan Adopsi Inovasi pada Peternakan Sapi Perah Rakyat di Daerah Istimewa Yogyakarta, Jawa Tengah, dan Jawa Timur
Abstract: This study was aimed
to formulate strategies for increasing adoption innovation in the smallholder
dairy farms. The study was conducted in May to July 2015. The research was
conducted using survey method. The selection of respondents was conducted using
multi-stage sampling to 270 dairy smallholder farmers in Yogyakarta Region,
Central, and East Java Provinces. The method used was descriptive qualitative
by using SWOT analysis (strength, weakness, opportunity and threat). The
results of the research which is to optimize resources; provide a clear and continuous
information about innovation; facilitate access to information by extending the
dissemination of information; provide mentoring programs, counseling, and
training with a demonstration of the innovation; increase the participation of
dairy farmers; strengthen institutional dairy farmers; seek a tool to support
innovation together; improve the quality of extension, media, and the delivery
of information; and optimize government and NGO aid.
Keywords: Adoption of
innovation; Strategy; The smallholder dairy farmer
Penulis: Septi Nur Wulan
Mulatmi, Budi Guntoro, Budi Prasetyo Widyobroto, Sudi Nurtini, Ambar
Pertiwiningrum
Kode Jurnal: jppeternakandd160235