ANALISIS PENGARUH KUALITAS WEBSITE TERHADAP KEPUASAN PENGGUNA PADA WEBSITE STIKOM SURABAYA
Abstract: Stikom Surabayais a
private university based Information Technology (IT). To support the development
of this campus be made a website as a media introduction and means of
information forstudents Stikom Surabaya. But the problems that occurred during
this ranking website where StikomSurabayadrop behind compared with campuses in
Indonesia and ranks 52 campuses throughout Indonesia. The aim of this study was
to look into the matter by analyzing the relationship between the quality of
the website (Website Quality) and customer satisfaction (Customer
Satisfaction). Fromquestionnaires conducted obtained a sample of 127
respondents. Data from the questionnaire testing the variables with the
validity and reliability. The next test and test data normality assumption as a
condition for the implementation of the next step, namely multiple linear
regression analysis. Basedon the results of this test showed that the variable
quality of use (usability), the quality of information (information quality),
and the quality of interaction (interaction quality) positive and significant impact
on customer satisfaction (customer satisfaction) with a coefficient of
determination of (26,213)> F table (3,07).
Penulis: Purba Erisaputra
Kode Jurnal: jptinformatikadd160744
