Pola Hubungan Petani Karet Dengan Pedagang Pengumpul di Desa Pulau Busuk Jaya Kecamatan Inuman Kabupaten Kuantan Singingi
Abstract: This study aims to
identify patterns of marketing channels made by farmer of rubber at Pulau
Busuk Jaya village, analyze the efficiency of the marketing of rubber at Pulau
Busuk Jaya village, knowing the social relationship between the Tauke and the
farmer of rubberand knowing theinterest and impeller factors of farmers to sell
the rubber to the Tauke. The results showed that the marketing channels that
occurred in the Pulau Busuk Jaya village consists of two marketing channels,
namely channel 1 of the traders ( Tauke ) to wholesalers ( outside the village
) and go directly to the PT. Agrolestari Kuantan Singingi and on channel 2 of
the traders ( Tauke ) go to the PT. Agrolestari Kuantan Singingi.Social
relations that occur between the farmer of rubberand the Tauke which is a
measure of the size of wealth, the size of honor, power and authority, size and
knowledge. The interest and impeller factors of rubber farmer sell to the
Taukeis influenced by several factors of which the interest factor that is
price,provision of capital, social relation between farmer and traders (Tauke)
appropriate bargaining system and the trust factor. Then the impeller factor is
the relationship of debt, the amount of production and sources of funding ).
Penulis: Bamba Indalis, Evy
Maharani, Shorea Khaswarina
Kode Jurnal: jppertaniandd140578
