ABSTRACT: This study aims to determine the management strategy of TPI. The study was conducted at TPI in the Pekalongan the total number of respondents as many as 22 people. The method used survey methods. The data was collected in two ways, namely interviews, and field observations. The results showed that the TPI is run in accordance with its function, judging from some of the most access TPI indicates the level of management that have been optimal. Strategies for the management of TPI in general who became the top priority is to optimize the role of KUD.
Keywords: Strategy, Management, Fish Auction Place and Prosperity
Penulis: Arif Mahdiana, M Bagus Kurniawan dan Slamet Rosyadi
Kode Jurnal: jpperikanandd120294