MOTIVASI PETERNAK PLASMA AYAM BROILER DALAM BERMITRADI KECAMATAN KAMPAR KIRI TENGAH KABUPATEN KAMPAR (Studi Kasus PT. Pelita Trikencana Bersinar)
Abstract: The purpose of this
research is knowing motivation of broiler breeders in partnering and problems
in partnership with PT. Pelita Trikencana Bersinar in Kampar Kiri Tengah
District, Kampar Regency. Type of research is a descriptive study using
quantitative data and qualitative. Data collection was done through interviews
with the help of questionnaires. The data analysis used is descriptive
statistics analysis tool factors. Descriptive analysis results indicate a
partnership is a partnership that is run plasma core system, with the system
and partner acceptance procedures are clearly specified in the letter of
agreement. In addition, the contract price of feed, DOC, and live shicken price
agreed in the contract signed by each production period. The result of factor
analysis showed 7 variables qualify resulting in 2 motivation formations.
Motivation formation named the main motivation and motivational support.
Motivation that encourages breeders in partnership is the main motivation
consists of variable control (X2), working conditions (X5), achievement (X6),
employment (X8), and material needs (X9). The main motivation have real
influence is the motivation broiler breeders in prtnering. While supporting
motivation consists of variable interpersonal relationships (X3), and
compensation (X4). Motivational support has a role that is lower than the
primary motivation. The results of descriptive analysis shows that the dominant
problems occur is unilateral cooperation contract, the contract price is the
determined unilaterlly sapronak and production, lack of clear quality standars
sapronak sent the core, late harvest, the absence of an arbitration body, and
the absence of institutional support.
Penulis: Ady Santoso, Cepriadi,
Kausar
Kode Jurnal: jppertaniandd150560