ANALISIS USAHATANI DAN PEMASARAN SALAK PONDOH (Salacca edulis reinw) DI DESA RAMBAH BARU KECAMATAN RAMBAH SAMO KABUPATEN ROKAN HULU
Abstract: This study aims to
determine the feasibility farming income and marketing of snake fruit pondoh.
The research method use is a case study and retrievel technique census
respondents with a total population of 29 people snake fruit pondoh farmers and
2 middlemen, 2 small traders. The result showed on average of snake fruit
pondoh farming land in the village Rambah Baru 0,31 hectares. Total production
cost of snake fruit pondoh farming is Rp.7.868.489/year revenue that the snake
fruit pondoh farmers Rp.17.680.000/year and net profit is Rp.9.811.511/year.
The Value of Retrun Cost Ratio (RCR) from the analysis of snake fruit pondoh
farming is of 2,24. Marginal marketing snake fruit pondoh at Rp.4000/Kg which
mean that farming is profitable and possible to continue. Problems faced by
farmers snake fruit pondoh include planting and care systems, inadequate
institutions and lack of market information so that farmers do not know the
target market would be more profitable. So that marketing of snake fruit pondoh
which still rely on middlemen or customers who come to the garden.
Penulis: Yanda Fauzi Tama,
Jumantri, Cepriadi
Kode Jurnal: jppertaniandd140563
