IMPROVEMENT OF MANGOSTEEN FARMING AND POSTHARVEST HANDLING STRATEGIES BASED ON GLOBAL GAP STANDARD AT KIARA PEDES, PURWAKARTA DISTRICT
ABSTRACT: The objectives
of this research
were (1) to
determine the value
chain of mangosteen
at Kiara Pedes
Sub district, Purwakarta District,
(2) to identify
the gap between
actual condition at
Kiara Pedes and
Global GAP standard, (3) to
identify internal and external factors that can affect the
implementation strategy of Global GAP standards, and (4) to develop alternative
strategies that can be applied to improve the system of mangosteen cultivation
and post harvest handling based on Global GAP standards. The analytical tools being
used in this study were value chain analysis, gap analysis, internal and
external factor evaluation (IFE, EFE,
IE matrix), SWOT
analysis, and quantitative
strategic planning matrix
(QSPM). Identiļ¬ed primary actors in
mangosteen value chain
were farmers, middlemen,
suppliers, exporters, and
local and overseas retailers. Based on IE Matrix and
SWOT analysis, the strategies to implement Global GAP standards were (a) to
increase mangosteen productivity and improve its quality by using developed
cultivation and postharvest technology, (b) to increase productivity, and
improve quality and transportation
network in accordance with Global GAP standard, (c) to improve clean water and
post-harvest infrastructure through cooperation with exporters and ļ¬nancial
institutions, and (d) to improve warehouse and supporting facilities such as
packaging and sanitation according
to the Global
GAP standard for
minimizing the environmental
constraints. The most priority
strategies from the QSPM analysis were improving clean water and post-harvest
infrastructure through cooperation with exporters and ļ¬nancial institutions,
followed by using the developed cultivation and postharvest technology to
increase mangosteen productivity and improve its quality.
Keywords: Mangosteen,
Global GAP Standard,
Value Chain, Improvement
Strategies, Farming and Postharvest Handling Practices
Author: Nanda Erlangga, Hadi
K. Purwadaria, Muhammad Firdaus
Journal Code: jpmanajemengg120029
