KONSEP PRODUCT-RELATIONSHIP-MATRIX UNTUK PENGEMBANGAN MODEL SUPPLY CHAIN KELAUTAN DAN PERIKANAN
ABSTRACT: Indonesia, as an
archipelago country has the resources of marine and fisheriesboth in terms of
its quantity and diversity. Currently the demand of fisheries productscontinue
to increase. This is an opportunity for Indonesia to be able to utilize
theeconomic potential as a competitive advantage lies in the mechanism or how
to regulatethe flow of marine and fishery products in a supply chain.
Therefore, this paper aims topropose a concept of Product-Relationship-Matrix
for the development of supply chainmodels of marine and fishery. This model is
expected to support the development ofeconomic and the well-being of marine and
fishery businesses community, both in small,medium and large scale.
Keywords: Supply chain,
Product-Relationship-Matrix, marine and fishery products
Penulis: Kuncoro Harto Widodo,
Yandra Rahadian Perdana, Joewpno Sumardjito
Kode Jurnal: jppertaniandd110017
